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SEARCH ENGINE INDEXING MEANING

SEARCH ENGINE INDEXING MEANING
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SEARCH ENGINE INDEXING MEANING

Indexing in search engine means collecting, parsing and storing of data in order to give fast and accurate results to the users. In this article, you will get information about indexing and how it works in Google search engine so keep reading this article and get the valuable information.

SEARCH ENGINE INDEXING

Just getting your page crawled is not enough; the information available on your web page must be valuable according the field about which you are giving information to the users. If the information is unique and true only then it will get ranked in the index and then shown in the top of the search results.

Crawlers gather the information available on the web page and then it is organized and stored onto an index which is a massive database. Database contains all the information collected by the crawlers and then search engine discovers whether the data is unique and enough or not.

The only thing which matters is that the information which you are providing must be unique and written in a friendly yet professional manner. The data must be comparative, competitive, have quality and originality only then it will be added to the search results.

Index design in search engine incorporates interdisciplinary concepts from cognitive psychology, linguistics, mathematics, informatics, and computer science and for this process an alternative name is given which is web indexing.

INDEXING

Indexing is the part of a process through which Google search engine finds out about the information available on a web page is about which topic.

Firstly a web page is discovered and Google tries to understand what that web page is about and the information is unique and true or not. All of this process is called indexing.

Google search engine analyzes the content of the page, catalogs images and video files embedded on the page including understanding the information available on the page and the information which is then gathered is collected in the Google index which is a huge database stored in many computers.

SEO IMPORTANT LINKS:-

WHAT IS GOOGLE SEARCH ENGINE
What is SEO
HOW TO WRITE ARTICLE WITH SEO OPTIMIZATION
HOW TO FIND GOOD KEYWORDS FOR SEO
WHAT IS OFF-PAGE SEO?

 

WAYS TO IMPROVE YOUR PAGE’S INDEXING

Just getting your page crawled is not enough; you need find a unique way to give information which cannot be denied by the Google search engine. As you may know only relevant information is prioritized in search engine so that Google can give great results to its users.

Following are the ways which can help you to improve the indexing of the page.

  • CREATE SHORT AND MEANINGFUL PAGE TITLES

Keep your titles short so that search engine or crawlers can read it and decode it easily. By making your titles long, it will only result in more time to crawl and may result that your page is ranking low.

  • USE TEXT THAT CONVEY THE SUBJECT OF THE PAGE

Google can understand text more easily in comparison to understanding images or videos. Do add some images but keep in mind that you are giving all the information through text which you are giving by the images. Through this way it becomes easy for GOOGLE to understand the whole data.

  • ORGANIZING INFORMATION BY INDEXING

After crawling the database take notes of key signals which are from keywords to website freshness and it keep track of it in search index.

The search engine contains billions of web pages and its over millions of gigabytes in size so the main work is to organize the data collected by crawler.

There are some faster methods displayed in the SERPs to know where the measurement of improvement starts. Following are the methods explained in detail.

OUR DIGITAL MARKETING SERVICES:-

SEO SERVICES (Search Engine Optimization)
SMO SERVICES (Social Media Optimisation)
PPC SERVICE (PPC Management)

 

  1. XML SITEMAPS

XML sitemaps purpose is to give search engines a list of all the pages on your site and also additional details like when it was last modified. This sitemap is submitted to Google through search console.

  1. REQUEST INDEXING

You can get your page indexed by REQUEST INDEXING in Search Console. Click on top search and by entering the URL which you want to be indexed and if the page is already known to Google you will be presented with a bunch of information on it.

  1. HOST YOUR CONTENT ON GOOGLE

As Crawling sites takes time and resource, the alternative method is to host your content directly with them.

Enabling Google to index immediately is considered to be the future because then anyone can have access and then ranked according to their deserving ranking and no web page will be excluded.

  1. BING

Bing webmaster tools account helps you to get your content indexed quickly and even get updated on your page quickly.

If you don’t have an account on Bing webmaster tools account then I recommend you to create one because the information which is provided will help you better assess problem areas and improve your rankings on Bing, Google and anywhere else – and probably provide a better user experience as well.

TELL SEARCH ENGINES HOW TO CRAWL YOUR SITE

There is a Google Search Console or the “site:domain.com” advanced search operator which by using you can get your content crawled incase if you found that some of your important pages are missing from the index.

Also in case of some of your unimportant pages have been mistakenly indexed by search engine, there are some optimizations you can implement to better direct Googlebot how you want your web content crawled.

Telling search engines how to crawl your site can give you better control of what ends up in the index and can get your page ranked.

SEO IMPORTANT LINKS:-

WHAT IS A SEARCH
What is SEO
WHAT IS YOAST SEO?
WHAT IS DE-INDEXING IN SEARCH ENGINE?
WHAT IS CRAWLER IN SEARCH ENGINE?

 

So this was all about INDEXING IN SEARCH ENGINE and we have explained ways to improve your indexing which are available in search engines. Also gave you the information about how it is important and the way you can get your content indexed if you want.

I hope you liked reading this article. Do like, comment and share this article. If you have any queries then leave it in  the comment section and I will reach to you as soon as possible.

 

ABOUT US:-

We are a 4 years old organization and have been serving Digital Marketing Services in Ludhiana so far. We have experience in the various fields of Best Digital Marketing Services such as SEO, PPC & SMO to help our clients in increasing their business, traffic and connections with their customers.

We are always ready to take up the challenging roles & would be happy to solve any of your queries.

You can contact us at:

NAME – KRISHNA SINGH

PHONE NO. +91-8360379961

E-MAIL – KRISHNASINGH02021@GMAIL.COM

 

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